We sat down with our co-CEO, Ruth, to investigate what makes Accent so different from other promotional product companies. Because it can be overwhelming to choose and it seems that everyone sells the same thing. Spoiler alert: not so…
First of all, this very company we speak of has been around for 40 years so we’ve had a chance to try a thing or two. But it’s only since we took ownership in 2007 that we’ve spread our wings and got a chance to truly play.
And we mean “play” literally — our favorite metaphor for our products is kids going to a candy store for the first time. Can you imagine that? The first time ever in a place like an ice cream shop… Endless flavors, endless possibilities! Let us explain.
At Accent, we create exciting reasons to smile and remember, everyday!
We create that one fleeting moment when your employee opens a gift and their name is perfect, the custom product is bright and colorful, and they know they have something made especially with them in mind. That you care as an employer. That you chose something eco-friendly, high-quality, and from a reputable brand. Not to tick a box off your to-do list but because you chose to make them happy.
Or when your client receives their custom gift and it’s not something boring that’ll be forgotten in a drawer right away. One time, we created light-up luggage tags that people wanted to steal from each other! Or it’s a classy practical item like a North Face puffer jacket they will wear with pride, representing the partnership between your two businesses.
But we digress… What enables us to create these memorable moments is beyond a vast catalogue and a strong supplier network, it’s our agility and commitment to trust & inspire.
Accent’s workplace values: Trust and Inspire
What does that mean? Well, for starters, we let our creative team figure things out for themselves. Because we trust them to do the best job they can, or we wouldn’t have hired them. Their health is a priority, from ergonomics at the office to psychological assessments to identify their innate strengths and place our team in the right roles for them.
We have high standards and our team takes responsibility and initiative. It’s impossible to create art without a few mistakes, but the power lies in how you correct a problem.
We put a lot of work into getting your brand colors and product fit just right. And we redo it when needed because we have a 100% product satisfaction guarantee. Even if it was the supplier’s fault - to you that doesn’t matter and we will make it right.
We believe in being a progressive strength in our community.
One of our core values at Accent is to elevate others, beyond our employees. Time off for volunteering and doing charity work is built into all of our schedules, from C-Suite to operations & logistics. We look after our people and community first and this translates to our customers. It’s all a ripple effect. Making a difference in one life is making a difference in the world.
Our other values? We are ambitious achievers, we have courage for a challenge, and we prioritize simplicity and efficiency for complicated processes. “Keep it simple, sunshine. We do this for fun,” is a common saying around these parts.
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